Vertical Market Sales Strategy

News and analysis on vertical markets in information technology, with a focus on IT channel companies. Learn how to a apply vertical market sales strategy in sectors such as government, education, financial services and healthcare.

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Vertical Market Sales Strategy News

July 24, 2020 24 Jul'20
Microsoft vertical strategy linked to SIs, ISVs

As Microsoft continues push into vertical markets, the company wants to incorporate ISVs and systems integrators into its strategy; other news from the week.
June 05, 2020 05 Jun'20
3 ServiceNow partner initiatives fuel $10B ambition

New ServiceNow partner initiatives include the launch of an online marketplace, a Now platform integration program and additional implementation support.
April 15, 2020 15 Apr'20
SADA, Google partner on disease surveillance system

An infectious disease surveillance portal incorporates a mapping application from SADA Systems and visualization technology from Google's recent Looker acquisition.
January 09, 2020 09 Jan'20
IT services acquisitions get early 2020 start

Perficient, Quisitive and Ahead hit the acquisition trail early in 2020, purchasing vertical expertise, software development skills, tech platform experience and geographic reach.

Vertical Market Sales Strategy Get Started

Bring yourself up to speed with our introductory content

What is the Dodd-Frank voice recording rule for the swaps market?

A Dodd-Frank rule requires swaps dealers to record voice communications, which regulators designed to deter illicit financial activity and improve financial compliance. Continue Reading
What do you need to start a managed service provider today?

If you want to get your own MSP off the ground today, you need to be cloud native, have a Microsoft-based software stack and know the right market to focus on. Continue Reading
Healthcare IoT's next steps come into focus

Industry watchers believe healthcare IoT is approaching an inflection point. Channel partners can assist in the next step in developing a strategy for existing data. Continue Reading

Evaluate Vertical Market Sales Strategy Vendors & Products

Weigh the pros and cons of technologies, products and projects you are considering.

Partners integrate thermal scanning into customer offerings

Efforts to mitigate the spread of COVID-19 have generated interest in thermal scanning systems. Find out how channel firms are incorporating the technology into their offerings. Continue Reading
Louisiana law suggests further regulation of MSPs

In the wake of MSP security incidents, Louisiana enacted a law requiring firms that manage IT for public bodies to register with the state. Will other states follow suit? Continue Reading
NTT Ltd. exec talks hybrid cloud, remote tech

NTT Ltd.'s recently appointed Americas CEO talks about the $3 billion-plus business's opportunities one year after parent NTT Corp. created the operation in a sweeping merger. Continue Reading

Manage Vertical Market Sales Strategy

Learn to apply best practices and optimize your operations.

Remote learning technology emerges as top ed market focus

MSPs and consultants say customers in the education vertical are ramping up distance learning systems as they prepare for the new school year amid the COVID-19 pandemic. Continue Reading
The only MSP marketing and sales advice you need to hear

To succeed at MSP marketing and sales is actually quite simple, Dave Sobel contends. He explains the best way to handle MSP marketing and sales. Continue Reading
3 ways managed service providers can still succeed in 2020

MSPs that can best adapt to the changes 2020 has brought to the market are poised to survive the year and be in an excellent position to lead the way in 2021. Continue Reading

Problem Solve Vertical Market Sales Strategy Issues

We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.

Customers expand IT capabilities for business in the new normal

The pandemic has sparked new directions for Insight Enterprises' project work. Clients are looking to build IT capabilities for unique types of business problems. Continue Reading
Partners donate technology, services to pandemic relief

IT services companies are contributing a mix of advice and cloud offerings to help research groups and other organizations battling the COVID-19 pandemic. Continue Reading
Accenture: Industrial digital transformation needs leaders

Leadership and execution are the keys to overcoming the potential pitfalls of industrial digitization, a process that redundant technology can hinder. Continue Reading