Vertical Market Sales Strategy

News and analysis on vertical markets in information technology, with a focus on IT channel companies. Learn how to a apply vertical market sales strategy in sectors such as government, education, financial services and healthcare.

September 19, 2018 19 Sep'18
Life sciences cloud: Accenture, Merck, AWS team on platform

Accenture, Merck and Amazon Web Services are collaborating on a life sciences informatics platform that addresses key process bottlenecks in pharmaceutical research and development.
August 13, 2018 13 Aug'18
Accenture bolsters smart connected products business

Accenture aims to bolster its smart connected products business through the acquisition of two companies in the product innovation space.
August 03, 2018 03 Aug'18
VR in real estate has mainstream potential for IT resellers

Growing interest in AR and VR in real estate could open doors for channel partners, according to Ingram Micro; other IT channel news from the week.
July 18, 2018 18 Jul'18
Microsoft Inspire 2018: Industry focus, co-selling among top trends

At Microsoft Inspire 2018, the software giant emphasized its industry focus and asked partners to develop solutions that build on its Microsoft Azure platform and other core offerings.

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Blockchain: Oil and gas emerges as consulting market

Blockchain opportunities in the oil and gas sector are beginning to surface, attracting the attention of consulting firms and integrators such as Accenture, Deloitte and Quisitive. Continue Reading
How to develop IT services for healthcare vertical opportunities

When it comes to vertical markets, healthcare offers a wealth of opportunities for MSPs. IT services providers share tips for building a healthcare-focused practice. Continue Reading
Expect 5G infrastructure to generate new wave of channel opportunities

It's time to think about 5G. The widespread rollout of 5G infrastructure is likely to create new prospects for channel-provided solutions and services, industry experts say. Continue Reading

Weigh the pros and cons of technologies, products and projects you are considering.

What HR leaders must know about blockchain for recruitment

Could blockchain -- with its ability to validate facts and transactions -- promote efficiencies in recruitment and other areas of concern for CHROs and their recruiting teams? Here's a look. Continue Reading
IBM Planning Analytics opens partner opportunities in retail vertical

Channel firms in the retail sector are uncovering opportunities to modernize customers' analytics processes. Read about eCapital Advisors'work with retailer Allen Edmonds. Continue Reading
Microsoft Azure Sphere marks turning point for IoT in manufacturing

A new phase for the industrial internet of things: Microsoft Azure Sphere signals a transition from IoT experiments to business outcomes in the manufacturing vertical market. Continue Reading

Learn to apply best practices and optimize your operations.

Virtual reality golf brings Trace3 into greenfield project

A virtual reality golf center called on solutions provider Trace3 for technology infrastructure assistance with a greenfield deployment. Continue Reading
Digital transformation for insurance firms drives IT business

IT service firms are finding new opportunities as insurers pursue digital transformation initiatives and deploy emerging technologies such as robotic process automation. Continue Reading
New ERP implementation: How to ensure value realization

C-level executives may not have much experience deploying a new ERP system, but a consultant can help them realize the benefits of implementation, Jeff Carr writes. Continue Reading

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Learning management platform helps keep Unisys employees up to date

The vast majority of employees at Unisys said they were more effective at their jobs after completing training on the cloud-based Skillsoft learning management system. Continue Reading
How healthcare organizations can prepare for cloud service outages

Healthcare organizations should have a DR and business continuity plan to retain access to patient charts and administrative services in case of a cloud service outage. Continue Reading
Interoperability essential to population health management platform

Interoperability and population health are closely intertwined. One healthcare network is reaping the benefits of both. Continue Reading