Sales and marketing strategies

Read trend articles and tips on how to pursue development and training for sales. Learn how to train sales staff to take on the challenges of cloud and MSP sales.

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  • multichannel marketing

    Multichannel marketing refers to the practice by which companies interact with customers via multiple channels, both direct and indirect, in order to sell them goods and services. Continue Reading

  • solution selling

    Solution selling refers to the philosophy or practice of uncovering a customer's pain points and then providing products and services that address the underlying business problem. Continue Reading

  • request for proposal (RFP)

    A request for proposal (RFP) is a document that an organization, often a government agency or large enterprise, posts to elicit a response -- a formal bid -- from potential vendors for a desired IT solution. Continue Reading

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