New & Notable
Sales and marketing strategies News
April 15, 2020
An infectious disease surveillance portal incorporates a mapping application from SADA Systems and visualization technology from Google's recent Looker acquisition.
March 12, 2020
Managed service providers, resellers and other partners are experiencing rising demand for advisory and implementation services as customers pursue remote work tools.
February 28, 2020
The new program will align HP channel partners with the company's pivot to outcome-based and data-driven customer engagements, according to HP's chief commercial officer.
January 10, 2020
Dell Technologies said its channel partners are realizing the benefits of cross-selling from its portfolio of products and strategically aligned businesses; other news from the week.
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A request for proposal (RFP) is a document that an organization, often a government agency or large enterprise, posts to elicit a response -- a formal bid -- from potential vendors for a desired IT solution. Continue Reading
A Taxpayer Identification Number (TIN), in the United States, is a unique nine-digit number for identifying an individual, business or other entity in tax returns and additional documents filed with the Internal Revenue Service (IRS). Continue Reading
A go-to-market strategy (GTM strategy) is an action plan that specifies how a company will reach target customers and achieve competitive advantage. Continue Reading
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IT service firms, from consultancies to MSPs, all face travel restrictions due to COVID-19. The present limitations, however, might have lasting effects on how business gets done. Continue Reading
Trying to convince SMB clients they need cybersecurity services can be a fruitless endeavor. Net Sciences president Joshua Liberman explains how he changed his approach. Continue Reading
Hewlett Packard Enterprise seeks to align its channel partners with consultative sales strategies as the vendor looks to expand sales for GreenLake consumption-based offerings. Continue Reading
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Windward Consulting wasn't initially enthused with managed services, but now the company is adding MSP offerings around platforms such as ServiceNow, Splunk, IBM and Moogsoft. Continue Reading
Dave Sobel breaks down why business leaders must use data instead of personal opinion to guide their business decisions and shares best practices for data-driven decision-making. Continue Reading
Co-managed IT services give MSPs an opportunity to partner with the internal IT staff of their clients. Get insight into how to successfully implement a CoMITS offering. Continue Reading
Problem Solve Sales and marketing strategies Issues
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Marketing is a stumbling block for most MSPs. Use these tips to resolve a range of problems involving company websites, marketing plans and advertising investments. Continue Reading
The marketing formula at service provider DynTek includes executive briefings, messaging around innovation and transformation, and a blend of traditional and digital techniques. Continue Reading
Pitching your services to a law firm's IT committee can be challenging, but there are ways to get your message across, according to Andrew Harrover of Matrix Computer Consulting. Continue Reading