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Channel partner program news News
September 10, 2021
Cisco introduced a raft of changes to its Partner Experience Platform, its hub of channel resources launched last year; other IT channel news.
September 02, 2021
Amid growing interest in data lakehouses, Dremio will target a range of partners, including consultants and systems integrators, to boost its platform; other news.
August 27, 2021
A new AWS program will validate the skill sets and processes of MSSP partners, creating a means for security firms to competitively differentiate themselves; more IT channel news.
August 20, 2021
Black Kite has unveiled its Aviator partner program for VARs, MSSPs and systems integrators; other IT channel news.
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A distribution channel is the network of individuals and organizations involved in getting a product or service from the producer to the customer. Distribution channels are also known as marketing channels or marketing distribution channels. Continue Reading
A channel partner is a person or organization that provides services or sells products on behalf of a software, hardware, networking or cloud services vendor. Value-added resellers (VARs), systems integrators (SIs), consultants, managed service ... Continue Reading
When making 2019 travel plans, refer to this list of channel-focused events and conferences hosted by IT vendors, distributors, industry organizations and vendors that cater to VARs and MSPs. Continue Reading
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NetApp is offering financial incentives to encourage channel firms to sell their cloud portfolios, which are available through the major public cloud platforms and their marketplaces. Continue Reading
As 2019 draws to a close, we've rounded up our 10 most-read Channel Marker blog posts from the year. The articles below highlight several technology areas, including robotic process automation ... Continue Reading
A DigitalOcean partner program is arming MSPs and other channel firms to pursue customers in the SMB space. The program also facilitates partner-to-partner collaborations. Continue Reading
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New research on solution and service providers reveals how the coronavirus pandemic is affecting business plans and technology priorities for the coming months. Continue Reading
AWS partners said they support the new requirements established for the AWS APN program, noting the higher bar helps them rise above rivals in a competitive market. Continue Reading
A partner account manager is a job title within a vendor organization that uses channel partners to sell its products or services. Continue Reading
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The gray market revisited: A KPMG report explores whether the sale of gray market products has decreased since 2008 when economic conditions proved conducive to unauthorized sales channels. Continue Reading