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Partner program launched for Connected Data Transporter

This week, file sync-and-share vendor Connected Data introduced the Excelerate program; revealed a partner program for consultants; and more.

In an attempt to capture file sync-and-share market, Connected Data has launched the Excelerate Partner Program for selling Connected Data Transporter, its on-premises file sync-and-share technology.

The Excelerate program has two levels of membership -- Authorized and Gold -- each with sales and technical training and marketing and sales support. Gold partners have access to deal registration with 20%-plus protected margins, a dedicated sales representative and joint marketing. Partners can also take advantage of SPIFs and not-for-resale pricing of 45% off MSRP.

"By creating [Connected Data Transporter] and providing it in a two-tiered distribution model, we're enabling channel partners to play in a marketplace they've been cut out of before," said Russell Johnson, COO of Connected Data. "They don't make money off Dropbox, and users are using Dropbox. Companies want to bring it back in-house. We provide the opportunity for resellers to speak to that need in a very secure manner and a method of deploying technology that they're familiar with."

Connected Data is also providing special programs for the education market. The Connected Data Education Flex Program offers a deferred payment plan exclusively to verified education organizations and institutions. unveils Affiliate Partner Program, a vendor specializing in mobile enterprise collaboration tools, has expanded its channel program with the new Affiliate Partner Program. The Affiliate program aims to help consultants and boutique consultancies sell's Microsoft cloud and mobile tools among small and medium-sized businesses.

For deals ranging from 15 to 200 users, consultants can rapidly obtain a partner ID and submit purchase orders on the vendor's partner portal, according to the company. Referring partners will receive a 15% commission once has received payment from the customer. Affiliate partners work directly with representatives for deals involving 200-plus users.

Daegis intros program for information governance offerings

Daegis Inc., an information governance, migration technology and development software company, has launched the Daegis Channel Partner Program. The new program provides cloud and on-premises models of the AXS-One archiving product to partners and their customers.

Daegis said it will enable, train and support providers and resellers. Partners can deliver the information governance software either through software packaged with services or archiving as a software-as-a-service offering. Partners will have control of their client relationships and can structure the terms and deliverables.

Zebra Technologies to launch channel program in 2016

Real-time visibility company Zebra Technologies Corp. this week said it will be introducing a new channel program in January 2016 that brings together its PartnerFirst and PartnerEmpower programs. By unifying the two programs, Zebra will aim to create a more inclusive channel ecosystem that supports distributors, independent software vendors, resellers and system integrators. Zebra partners can expect differentiated engagement and support based upon their level of investment, commitment and competencies, as well as new training, education and incentives. The new program will also simplify pricing within a global framework with regional flexibility, according to the company.

Ingram Micro unwraps EMV payment standard services, rebrands VTN

Distributor Ingram Micro Inc. has released an Electronic Payment Playbook and multi-vendor solution bundle providing channel partners with resources and technology to address the October 2015 EMV payment standard, a.k.a. "chip and PIN."

The playbook and solution bundle offers U.S. and Canadian channel partners an overview of the EMV mandate and includes the hardware and merchant services required to ensure business compliance. As part of the solution bundle, partners can use professional services via Ingram Micro Professional Services that provide assessment, deployment, equipment disposal, solution testing, certified audits and more.

Also this week, Ingram Micro rebranded its VentureTech Network (VTN) group. The VTN group will now be known as Trust X Alliance.

Next Steps

At EMC World this week, EMC channel chiefs discussed new programs for its partners and promoted the vendor's Federation strategy

Arcserve relaunched its channel partner program as an independent company

Atlantis Computing unveiled Atlantis HyperScale, which is to be delivered exclusively by partners

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