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Partner News Podcast: IBM recruits partners for SMB push

This week we discuss IBM's campaign to attract SMB customers and the role of channel partners in Google Apps Education Edition.

IBM's launching a massive campaign to attract small and medium-sized business (SMB) customers, and IBM partners will play a key role through a new online forum. This week, senior news writer Rivka Little tells us about IBM's SMB push and what Big Blue is doing to get solution providers involved. The staff also discusses Google Apps Education Edition, also known as Google Apps for Edu, and how it's helping Google attract more channel partners.

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Partner News Podcast related links

  • IBM turns an open ear to 'Voice of the Business Partner'
    IBM's new ad campaign encourages channel partners in the small and medium-sized business market to give feedback via an interactive online forum.

  • Google Apps Education Edition helps attract solution providers
    Google's hosted email service for colleges and universities now has 1 million users, and channel partners are starting to take notice.
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