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Regulatory Compliance Services
Channel partner marketing: Offloading the work to specialists
Channel partners, who have long bemoaned the challenges of marketing themselves, turn to outside specialists for help optimizing their website design and content. Continue Reading
Five MSP marketing tactics to boost growth
Scott Lindars, a former Citrix senior alliance marketing manager and now director of technology markets at Merit Mile, an interactive agency in Boca Raton, Fla., outlined MSP marketing tactics at ... Continue Reading
application rationalization (AR)
Application rationalization is the process of identifying which business applications should be kept, replaced, retired or consolidated across an organization to improve business operations. Continue Reading
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Moving clients to a hybrid cloud model
Businesses increasingly see the value of moving to a hybrid cloud model, with more flexibility, scalability and data deployment options being just a few of the potential benefits. However, hybrid cloud environments can pose technical, organizational... Continue Reading
BPM platforms unlock channel partner opportunities
Channel partners say business process management offers greater opportunity today in light of lower BPM platform costs and increased awareness of what the tools can accomplish. Continue Reading
Retail health clinics set to emerge as channel partner market
Healthcare-oriented channel partners should keep tabs on the emerging retail health clinic space, which could harbor systems integration and consulting opportunities.Continue Reading
IT migration case study: Partner helps downsize data center
HighVail, an IT consulting and professional services firm, helped Empire Life downsize its data center, migrate business applications and create a new disaster recovery site.Continue Reading
Marketing on the cheap: Pointers for channel partners
Channel partners can minimize their marketing expenditures by focusing on their existing customers, according to author Joseph Jaffe.Continue Reading
Hammering out an MSP sales and marketing plan
Chances are you didn't get into managed services because of a passion for sales and marketing. Unfortunately, if your goal is to scale up your managed service provider, or MSP, business, you're going to need much more than customer referrals to ...Continue Reading
Cybersecurity services: MSPs look to expand portfolios
MSPs are pushing beyond traditional services such as patch and firewall management as they look to stand out from other companies offering managed IT security services.Continue Reading
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Cloud management tool strategies: Channel weighs hybrid options
Automation is a must for managing a hybrid cloud environment. Channel partners are tapping commercially available products and homegrown capabilities to get the job done.Continue Reading
Chief customer officers find home among cloud providers
Channel partners offering cloud services see value in appointing a chief customer officer to strengthen relationships with customers in a complex and competitive market.Continue Reading
Hybrid cloud technology: A channel partner overview
The hybrid cloud model offers a flexible way to meet clients' IT needs. But there are several factors channel partners should consider when building a hybrid cloud environment.Continue Reading
Sales and marketing strategy: Tips for MSP partners
MSPs need sales and marketing in order to grow a company beyond the startup stage. Industry executives provide their views on how to build such capabilities.Continue Reading
IT security tutorial: Channel partner tips for new tech
In this IT security tutorial, we outline security concerns and mitigation strategies for software-defined networking, hyper-converged infrastructure and the Internet of Things.Continue Reading