RSA/EMC Partner Program Checklist

RSA, the security division of EMC, offers secure data, compliance, SIM, SEM, consumer identity and access products to enterprises. This checklist provides an overview of the RSA SecurWorld Partner Program for service providers and value-added resellers (VARs) who are interested in becoming an RSA partner. Visit SearchITChannel.com's Technology Vendors/OEMs topic center to compare RSA's partner program with other vendors'. Or peruse our Partner Program Directories to learn about vendor partner programs by technology.

Benefit	Reseller			Managed Service Provider
	Tier 1: Solution Partner	Tier 2: Access Partner	Tier 3: Registered Partner
General Communications
Partner advisory council participation/briefing sessions
Monthly partner newsletter
Partner portal
Other:
Marketing and Communications
Listed in partner Web locator/database
Partner webcasts
Market development funds
Press release support
Joint marketing campaigns
Online price information system
Other:
Advertising discounts
Email and telemarketing support
Coop program (bonus marketing funds based on revenue)
Technical Resources
24x7 phone technical support
Web-based support
Free dedicated technical support facility
Fee-based dedicated technical support facility
Packaged services available to resell
Other:
Demand Generation
Business planning resources
Competitive price assistance
Qualified lead distribution
Sales cycle assistance
Not for resale demo software/hardware
For sale demo software/hardware
Partner leads system
Corporate account manager
Other:
Online demand generation tool
Training/Certification
Opportunity to participate in beta testing
Free Web-based sales training
Free participation in sales workshops
Onsite sales training
Product certification
Discounted conference attendance
Other:
Partner conference

Technology vendors: Learn how to get your company listed in our Partner Program Directories for solution providers.