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RSA/EMC Partner Program Checklist
Learn the benefits of becoming an RSA/EMC reseller partner with our Partner Program Checklist.
RSA, the security division of EMC, offers secure data, compliance, SIM, SEM, consumer identity and access products to enterprises. This checklist provides an overview of the RSA SecurWorld Partner Program for service providers and value-added resellers (VARs) who are interested in becoming an RSA partner. Visit SearchITChannel.com's Technology Vendors/OEMs topic center to compare RSA's partner program with other vendors'. Or peruse our Partner Program Directories to learn about vendor partner programs by technology.
| Benefit | Reseller | Managed Service Provider | ||
|---|---|---|---|---|
| Tier 1: Solution Partner |
Tier 2: Access Partner |
Tier 3: Registered Partner |
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| General Communications | ||||
| Partner advisory council participation/briefing sessions |
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| Monthly partner newsletter |
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| Partner portal |
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| Other: | ||||
| Marketing and Communications | ||||
| Listed in partner Web locator/database |
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| Partner webcasts |
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| Market development funds |
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| Press release support |
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| Joint marketing campaigns |
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| Online price information system |
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| Other: | ||||
| Advertising discounts |
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| Email and telemarketing support |
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| Coop program (bonus marketing funds based on revenue) |
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| Technical Resources | ||||
| 24x7 phone technical support |
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| Web-based support |
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| Free dedicated technical support facility |
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| Fee-based dedicated technical support facility |
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| Packaged services available to resell |
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| Other: | ||||
| Demand Generation | ||||
| Business planning resources |
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| Competitive price assistance |
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| Qualified lead distribution |
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| Sales cycle assistance |
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| Not for resale demo software/hardware |
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| For sale demo software/hardware |
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| Partner leads system |
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| Corporate account manager |
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| Other: | ||||
| Online demand generation tool |
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| Training/Certification | ||||
| Opportunity to participate in beta testing |
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| Free Web-based sales training |
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| Free participation in sales workshops |
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| Onsite sales training |
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| Product certification |
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| Discounted conference attendance |
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| Other: | ||||
| Partner conference |
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Technology vendors: Learn how to get your company listed in our Partner Program Directories for solution providers.
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