News Stay informed about the latest enterprise technology news and product updates.

Microsoft re-shuffles

Ah, it’s that time of year. Microsoft is re-shuffling the executive deck with Pieter Knook, the Windows Mobile guy; Mike Sievert, the Vista marketer; and Steven Berkowitz of the black hole that is online services  taking their leaves.

Andy Lees, a corporate vice president in server and tools was tapped to lead the Mobile push, according to The Wall Street Journal.

Microsoft has its work cut out here. Windows Mobile still fails to impress in the picky cell phone/handheld device world where Apple’s iPhone is the cool kid and RIM’s BlackBerry rules among corporate users. Although, if past is precedent, recent embarrassing RIM outages could help Microsoft make up ground.

Winners appear to include Satya Nadella who continues to ascend the ranks. And Bill Veghte’s already-big world gets even bigger as he takes on Windows Live marketing along with his overall Windows business unit duties.

Traditional Microsoft “classic” and MBS partners watch this and wonder — once again — what Microsoft’s priorities are. Beating Google? Beating Apple? Beating RIM? Beating Cisco? Beating IBM? Beating Oracle?

Given the $44.6 billion Microsoft is offering to buy Yahoo, they worry that Google envy has taken over the company to the detriment of its core businesses. Long timers remember Novell’s then-chairman Ray Noorda’s obsession with Microsoft and the affect it had on his company and wondering if there is a karmic turnaround at work here.

Join the conversation

5 comments

Send me notifications when other members comment.

Please create a username to comment.

Automated testing saves a lot of time in various development cycles to test existing functionality. Also, each and every problem should be described as an automated (failing) test. That way one ensures that old problems are not coming back, and the test base is continously expanded.
Cancel
In early developing stage, automated testing for enterprise mobile applications has to plan carefully.
Cancel
Working in agile there is a need for some automation. As long as the strengths and weaknesses are considered then automation has its place. For me at the end of the day a mobile device is in the hands of a human and therefore manual and exploratory testing will have more dominance and importance than 100% automation.
Cancel
Depends on the context. Automation must be for repeatable tests. Only then would there be reuse and ROI.
Cancel
Due to limited time & resources, automation is not possible at my organization.
But I believe, automation is must at least for some part of the AUT.
Cancel

-ADS BY GOOGLE

MicroscopeUK

SearchSecurity

SearchStorage

SearchNetworking

SearchCloudComputing

SearchDataManagement

SearchBusinessAnalytics

Close