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2020 channel partner conferences

Expect a busy channel partner event schedule for 2020. Our listings feature the year's conferences for VARs and MSPs, hosted by vendors, distributors and industry associations.

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AV as a service emerges as opportunity for MSPs

The as-a-service consumption model is now making its way into the audio-visual market, opening doors for managed service providers and other IT channel partners.

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Salesforce consulting services deals go global

Publicis Sapient's buyout of Sapient i7 is the latest acquisition in the increasingly globalized Salesforce consulting services market; more channel news from the week.

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Cisco goes all-in on security integration with SecureX platform

CISOs are struggling to stitch together disparate cyber security products and services. Cisco believes its cloud-native SecureX platform will change their working lives for the better.

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IT Channel Basics

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    go-to-market strategy (GTM strategy)

    A go-to-market strategy (GTM strategy) is an action plan that specifies how a company will reach target customers and achieve competitive advantage.

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    Consider business continuity for your managed services portfolio

    Backup is a typical offering within a managed services portfolio, but channel companies have an opportunity to expand backup into a broader business continuity service. Organizations of all sizes ...

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    service-level agreement (SLA)

    A service-level agreement (SLA) is a contract between a service provider and its customers that documents what services the provider will furnish and defines the service standards the provider is obligated to meet.

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