How to Sell Technology in the IT Channel
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How to Sell Technology in the IT Channel


Tips and news to help you sell business software, hardware and services in the channel as a value-added reseller (VAR), service provider or systems integrator. Learn how to win more deals and repeat business, secure and retain more customers and increase your revenue with advice on selling computer networking, security, storage and systems solutions to large enterprises and small and medium-sized businesses (SMBs). We provide resources on lead generation, pricing schemes, packaging IT solutions, contract negotiation and management, consulting services, selling open source software and more.
IN THIS TOPIC:  NEWS (318) , EXPERT TECHNICAL ADVICE (57) , REFERENCE & LEARNING (29) , DOWNLOADS (1) , DEFINITIONS (24)

MUST READ
Top VAR business concerns
FAQS - Paul Myerson, senior channel analyst at Enterprise Strategy Group, examines 10 questions that address the top five concerns of VARs and solution providers.
Lead management
FAQS - Lead management is vital to your channel business. In this Lead Management FAQ Guide, learn how to get from leads to new business.
How can VARs provide value to clients through lead management?
FAQ - Discover how VARs can enhance their lead management efforts by providing added value to their clients.
What are some key lead management trends you're seeing?
FAQ - Discover why some of the best lead management trends involve applied common sense
What is the value of lead generation software and services?
FAQ - Discover whether lead generation software and services provide value for VARs.

  NEWS: 1 - 3 of 318
Partner News Podcast: 2009 IT channel year in review
SearchITChannel.com | 02 Dec 2009
ARTICLE - Windows 7 opportunites and cloud computing were hot topics for VARs last year and will likely drive business in 2010 as well.
Microsoft Dynamics ERP moves toward Azure cloud
SearchITChannel.com | 23 Nov 2009
ARTICLE - New Azure 'Sites' and 'Commerce' services will augment on-prem or hosted ERP apps.
VARs hope for Windows 7 services demand
SearchITChannel.com | 20 Oct 2009
ARTICLE - Selling Windows 7 services and bundles could prove challenging, VARs say.
VIEW ALL NEWS ON HOW TO SELL TECHNOLOGY IN THE IT CHANNEL

  EXPERT TECHNICAL ADVICE: 1 - 3 of 57
How to write an IT service-level agreement
Submitted By: SearchITChannel.com | 06 Sep 2008
CHANNEL BUSINESS HOW-TO - Learn what a service-level agreement is and how to write one to protect your managed services business.
How to survive a recession in the IT industry
Submitted By: SearchITChannel.com | 10 Mar 2008
CHANNEL BUSINESS HOW-TO - The downturn in the U.S. economy may not have affected your business yet, but prudent service providers will heed this advice to protect themselves.
How to keep your revenue from dropping in a recession
Submitted By: SearchITChannel.com | 10 Mar 2008
CHANNEL BUSINESS HOW-TO - By adopting some best practices for monitoring your income and seeking recurring revenue streams, you can survive a recession in the IT industry.
VIEW ALL EXPERT TECHNICAL ADVICE ON HOW TO SELL TECHNOLOGY IN THE IT CHANNEL

  REFERENCE & LEARNING: 1 - 3 of 29
Tech Watch: Virtualization mantra will spread to network in 2009
By Heather Clancy, Contributor, SearchITChannel.com | 02 Feb 2009
FEATURE - Network virtualization is about consolidating data center resources, but fundamental underpinnings are not set yet.
2008 in rear view, 2009 up ahead
SearchITChannel.com | 05 Jan 2009
FEATURE - Find out what the top issues were for solution providers in 2008 -- and where you should focus your attention in 2009 to stay ahead of the curve in what promises to be a shaky year
Channel Explained Library
SearchITChannel.com | 02 Sep 2008
CHANNEL EXPLAINED - Check out our Channel Explained series in full for fast, targeted information on channel business basics and emerging technologies.
VIEW ALL REFERENCE & LEARNING ON HOW TO SELL TECHNOLOGY IN THE IT CHANNEL

  DOWNLOADS: 1 - 1 of 1
Podcast: How to sell and integrate Microsoft Office 2007
Published by: SearchSystemsChannel.com | 01 Feb 2007
PODCASTS - Prepare to sell and integrate Microsoft Office 2007 in all its forms. This podcast delves into value-added service opportunities to market with your Office expertise. (SearchSystemsChannel.com)
VIEW ALL DOWNLOADS ON HOW TO SELL TECHNOLOGY IN THE IT CHANNEL

  DEFINITIONS: 1 - 3 of 24
freemium
22 Aug 2008
WORD - What is freemium? Freemium is a business model in which the owner or service provider offers basic features to users at no cost and charges a premium for supplemental or advanced features. The term, which is a combination ...
channel conflict
11 Dec 2007
WORD - Channel conflict is a situation in which channel partners have to compete against one another or the vendor's internal sales department. Channel conflict can cost a company and its partners money as partners try to undercut ...
deal registration
11 Dec 2007
WORD - Deal registration is a feature of some vendors' channel programs in which a channel partner, often a VAR (value-added reseller) or SI (systems integrator), informs the vendor about a lead and is given priority for it. Once a ...
VIEW ALL DEFINITIONS ON HOW TO SELL TECHNOLOGY IN THE IT CHANNEL

SEE ALSO - Topics Related to How to Sell Technology in the IT Channel: 
How to Choose the Right Technologies, Vertical Markets in Information Technology, New emerging technologies in the IT channel, Channel Conflict




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