New & Notable
Channel Conflict News
February 20, 2013
HP channel partners say the company's new rules of engagement are a good step toward overcoming channel conflict with HP's sales teams.
March 23, 2012
The Dell-SonicWALL acquisition could benefit channels from both companies, but SonicWALL partners want to be sure they're recognized and supported in the Dell ranks.
December 12, 2011
Despite Oracle’s lack of marketing support for MySQL, VARs and developers are seeing success with the database with the help of SkySQL and recent enterprise-features.
June 02, 2011
Gray market alliance contends that abuse of channel programs and funding contributes to a $54 billion problem.
Channel Conflict Get Started
Bring yourself up to speed with our introductory content
Co-selling is an approach to product and service distribution in which channel partners are the primary route to market. Continue Reading
A partner program is the method that information technology vendors use to engage solutions providers to get them to sell the vendor's product and associated services. Continue Reading
As far as channel partners are concerned, vendor partner programs are only as good as the benefits they deliver. Learn three important ways in which vendor partners create value for channel partners. Continue Reading
Evaluate Channel Conflict Vendors & Products
Weigh the pros and cons of technologies, products and projects you are considering.
Market pressures, cloud computing and the changing tech landscape may strain more partner-vendor relationships now than in the past, some believe. Continue Reading
A year after the Virtual Computing Environment coalition launched, interest in the group's Vblocks is growing, but sales and staffing issues have arisen. Continue Reading
Manage Channel Conflict
Learn to apply best practices and optimize your operations.
Deal registration programs have proven to be a headache for both partners and vendors, but new solutions aim to simplify the process. Continue Reading
Acronis' new Channels 1st program gives top VARs more help with lead generation, special promotions and joint marketing. Continue Reading
It's a never-changing story: VARs want a piece of software upgrade and maintenance contracts, but vendors won't cough it up. Continue Reading