Battle of the channel chiefs: This is the third in a series of interviews with channel heads from leading networking vendors. In part 2, Brocade talks channel partner programs.
Avaya might be best known for its VoIP and enterprise communications portfolio, but this year the company put its Nortel data acquisition to work, announcing the launch of network virtualization architecture and Ethernet switches that enable private and hybrid clouds. Now Avaya is gearing its channel up to sell its Virtual Enterprise Network Architecture (VENA) alongside communications technology.
Avaya has spent much of this year making the case to its channel that there is a clear connection between data center architecture and enterprise communications technology, especially in a world where collaboration applications must flow freely from storage all the way through to mobile devices.
In this podcast, John Spiliotis, Avaya vice president for U.S. channels, explains Avaya's strategy for integrating the Nortel and Avaya channels and getting the message of integrated technology across to all of these partners.
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This was first published in August 2011