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On Tuesday, malware protection solutions vendor ThreatTrack Security announced its partnership with distributor Global Convergence Inc. (GCI) to distribute ThreatSecure, the vendor's enterprise-class threat prevention product.
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"Right now, we are in build-and-recruit mode all across the world," said Michael Conlon, ThreatTrack Security's recently appointed vice president of global channels.
"What I'm really focused on doing [as vice president of global channels] is building out a global channels organization with different routes to market by theater, and those are going to be heavily leveraging both the distribution channel that will sell to the VARs [value-added resellers], but also I'm really looking at building out a system integration practice," said Conlon. "I'm looking at how we build out the ecosystem of partnerships with some other manufacturers that are very complementary, that we can go to market with, as well, and then traditionally, some of the … national and global types of VARs that really focus in on security in general."
ThreatTrack Security recently developed its Accelerate channel program, the first partner program it has introduced for its enterprise-class products. The Accelerate Partner Program offers front-end discounts; backend rebates based on performance; promotions; lead referral and deal registration programs; enablement initiatives; and sales, marketing and technical support.
Conlon said ThreatTrack is focused on partnering with two more distributors in North America -- one that is focused on the federal spaces and the other on both federal and commercial spaces. Additionally, ThreatTrack is focused on establishing partnerships that will allow it to distribute globally, beginning in Europe.
Ingram Micro launches U.S. federal market initiative
With the federal fiscal year-end buying season nearing, this week distributor Ingram Micro said it will expand resources for its U.S. partners to better address the federal government's IT business needs.
According to the distributor, qualified U.S. Ingram Micro partners will have access to federal-focused inside sales and technical support; additional credit capacity; access to the Promark Technology GSA schedule and GSA order desk; a 24/7 hotline for requests, escalations and support; and trade-compliant products, solutions and services to meet federal government requirements.
Additionally, Ingram Micro will provide access to its variety of professional services, including virtual desktop infrastructure and wireless assessment services. Dedicated market development specialists are also available, the distributor said.
Palo Alto Networks and Westcon expand market reach
Enterprise security vendor Palo Alto Networks Inc. and value-added distributor Westcon Group Inc. have expanded their global distribution agreement. On Wednesday, Westcon said the two companies, which previously held regional distribution relationships, will soon do business in 40-plus countries.
According to Westcon, during the next few years, the two companies will invest in every theater. Resellers can expect the companies to provide a complete technology ecosystem and improved global business operations.
ASG signs with Promark for North America distribution
Yesterday, enterprise software company ASG Software Solutions named Promark, a division of Ingram Micro and a value-added distributor of data storage products, as its North American distributor for its ASG-Data Protection portfolio.
The portfolio of backup and archiving solutions includes ASG-Time Navigator, ASG-Live Navigator and ASG-Digital Archive, the company said.
Ingram Micro Canada closes Invixium deal
Distributor Ingram Micro subsidiary's Ingram Micro Canada signed an exclusive Canadian distribution agreement with Invixium that will allow Canadian partners to offer Invixium's IXM line of biometric fingerprint access control products.
According to Ingram Micro Canada, the companies are currently working on plans to expand the distribution agreement globally.
Continuum introduces online library for MSP partners
Integrated managed IT services solutions provider Continuum launched the MSP Resource Center, an online library of managed IT services resources, yesterday. Resources include eBooks, case studies, white papers and webinars for Continuum's MSP partners.
Among the MSP-specific tools now available for download are "The Essential Guide to MSP Marketing: Part 1" and "Building the Perfect Strategy: The Five Sure-fire Steps to Winning More Customers."