Home > IT Channel FAQs > Lead management > Lead Management FAQ for Resellers > Understanding lead management > How is lead management different from lead generation?
FAQs: Lead management:
EMAIL THIS
 START   LEAD MANAGEMENT FAQ FOR RESELLERS   MORE INFORMATION ON LEAD MANAGEMENT   
Lead Management FAQ for Resellers


Understanding lead management
<< PREVIOUS | NEXT >>: How do I measure the results of lead management?

How is lead management different from lead generation?

17 Jan 2008 | SearchITChannel.com

Digg This!    StumbleUpon Toolbar StumbleUpon    Bookmark with Delicious Del.icio.us   

About the author
Jay Uribe is the co-founder of Mobius Partners, an enterprise VAR based in San Antonio. Listen to the rest of Jay's answers on lead management by downloading our lead management podcast.
Lead management describes the methodologies, systems and practices designed to generate new business created through a variety of marketing techniques. Lead generation is an extremely important component of the process. For us at Mobius Partners, we use a wide variety of lead management programs, and we're constantly evaluating new ones.

Return to the lead management FAQ guide and read the rest of Jay's expert responses.

Digg This!    StumbleUpon Toolbar StumbleUpon    Bookmark with Delicious Del.icio.us   


<< PREVIOUS | NEXT >>: How do I measure the results of lead management?
VIEW ALL IN THIS CATEGORY


RELATED CONTENT
Understanding lead management
How do I measure the results of lead management?
What role do vendors play in your lead generation strategies?

How to Sell Technology in the IT Channel
Partner News Podcast: 2009 IT channel year in review
Microsoft Dynamics ERP moves toward Azure cloud
VARs hope for Windows 7 services demand
Citrix partners laud desktop virtualization bundle
Dell to buy Perot Systems for IT services heft; other news
Appliances, open source software give VARs systems management options
Social media sites and applications cheat sheet
Using 64-bit processors in Microsoft Office SharePoint Server 2010
Microsoft financing program expands at WPC 2009
Microsoft incentives, finance options seek to ease ERP, CRM sales

RELATED GLOSSARY TERMS
Terms from Whatis.com − the technology online dictionary
channel conflict  (SearchITChannel.com)
consultant  (SearchITChannel.com)
deal registration  (SearchITChannel.com)
direct market reseller (DMR)  (SearchITChannel.com)
freemium  (SearchITChannel.com)
lead  (SearchITChannel.com)
lead generator  (SearchITChannel.com)
proprietary solution  (SearchITChannel.com)
solution  (SearchITChannel.com)
special purpose acquisition company (SPAC)  (SearchITChannel.com)

RELATED RESOURCES
2020software.com, trial software downloads for accounting software, ERP software, CRM software and business software systems
Search Bitpipe.com for the latest white papers and business webcasts
Whatis.com, the online computer dictionary


HomeNewsTopicsITKnowledge ExchangeMultimediaWhite PapersBlogsEvents
About Us  |  Contact Us  |  For Advertisers  |  For Business Partners  |  Site Index  |  RSS
SEARCH 
TechTarget provides technology professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective purchase decisions and managing their organizations' technology projects - with its network of technology-specific websites, events and online magazines.

TechTarget Corporate Web Site  |  Media Kits  |  Site Map




All Rights Reserved, Copyright 2006 - 2009, TechTarget | Read our Privacy Policy 		  TechTarget - The IT Media ROI Experts