Motorola offers a variety of networking solutions, including wireless networking, mobile computing, RFID and wireline broadband technologies. This checklist provides an overview of the Motorola reseller partner program for value-added resellers, systems integrators and solution providers interested in becoming a Motorola partner. Visit SearchITChannel.com's Technology Vendors/OEMs topic center to compare Motorola's partner program with other vendors'. Or peruse our Partner Program Directories to learn about vendor partner programs by technology.
| Benefit | Reseller | Managed Service Provider | ||
|---|---|---|---|---|
| Tier 1 Premier Business Partners |
Tier 2 Business Partners |
Tier 3 Authorized Resellers |
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| General Communications | ||||
| Partner advisory council participation/briefing sessions | ![]() |
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| Monthly partner newsletter | ![]() |
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| Partner portal | ![]() |
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| Other | Annual partner conference | Annual partner conference | Annual partner conference | Annual partner conference |
| Marketing and Communications | ||||
| Listed in partner Web locator/database | ![]() |
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| Partner webcasts | ![]() |
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| Market development funds | ![]() |
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| Press release support | ![]() |
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| Joint marketing campaigns | ![]() |
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| Online price information system | ![]() |
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| Other | Customer case studies | Customer case studies | Customer case studies | Customer case studies |
| Technical Resources | ||||
| 24x7 phone technical support | ![]() |
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| Web-based support | ![]() |
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| Free dedicated technical support facility | ||||
| Fee-based dedicated technical support facility | ||||
| Packaged services available to resell | ![]() |
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| Other | ||||
| Demand Generation | ||||
| Business planning resources | ![]() |
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| Competitive price assistance | ![]() |
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| Qualified lead distribution | ![]() |
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| Sales cycle assistance | ![]() |
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| Not for resale demo software/hardware | ||||
| For sale demo software/hardware | ![]() |
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| Partner leads system | ![]() |
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| Corporate account manager | ![]() |
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| Other | ||||
| Training/Certification | ||||
| Opportunity to participate in beta testing | ![]() |
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| Free Web-based sales training | ![]() |
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| Free participation in sales workshops | ![]() |
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| Onsite sales training | ![]() |
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| Product certification | ![]() |
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| Discounted conference attendance | ![]() |
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| Other | ||||
Technology vendors: Learn how to get your company listed in our Partner Program Directories for solution providers.
This was first published in November 2007
Channel Strategies for the CIO
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