Channel partner programs FAQ for resellersJoining a vendor partner program <<previous|next>> :What activities will ensure a successful vendor partner program launch?
How will a new vendor partner program impact a partner's sales organization?
Q: How will a new vendor partner program impact a partner's sales organization?
All vendor partner program launches will incur soft dollar costs such as training costs and proactive marketing campaigns, but the channel partner's investment should really be costs associated with revenue-producing activities versus buying inventory. This will be the most important investment.
24 Mar 2008