ADTRAN Partner Program Checklist

Learn about ADTRAN's partner program in this standardized checklist.

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Adtran offers router and switch hardware for networking purposes. This checklist provides an overview of its partner program. Visit SearchITChannel.com's Technology Vendors/OEMs topic center to compare Adtran's partner program with other vendors' partner programs. Or peruse our Partner Program Directories to learn about vendor partner programs by technology.

Benefit Reseller Managed Service Provider
Tier 1
Tier 2
Tier 3
General Communications
Partner advisory council participation/briefing sessions    
Monthly partner newsletter
Partner portal
Other        
Marketing and Communications
Listed in partner Web locator/database    
 
Partner webcasts
Market development funds  
Press release support  
Joint marketing campaigns
Online price information system
Other        
Technical Resources
24x7 phone technical support        
Web-based support
Free dedicated technical support facility
Fee-based dedicated technical support facility        
Packaged services available to resell
Other        
Demand Generation
Business planning resources  
Competitive price assistance
Qualified lead distribution    
 
Sales cycle assistance
Not for resale demo software/hardware
For sale demo software        
Partner leads system    
 
Corporate account manager  
Other        
Training/Certification
Opportunity to participate in beta testing    
 
Free Web-based sales training
Free participation in sales workshops
Onsite sales training  
 
Product certification  
Discounted conference attendance        
Other        

Technology vendors: Learn how to get your company listed in our Partner Program Directories for solution providers.

This was first published in March 2008

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