How to Sell Technology in the Channel Definitions

  • A

    administrator code

    In government contracting, an administrator code (AC), like a buyer code (BC), is a code assigned to each Post Award Administrator. It is generally referenced on the cover sheet of the award.

  • Automated Best Value System (ABVS)

    Automated Best Value System is a calculated formula that assesses past performance based on quality, delivery and packaging performance.

  • B

    broad agency announcement (BAA)

    A broad agency announcement (BAA) is a notice from the government that requests scientific or research proposals from private firms concerning certain areas of interest to the government.

  • C

    channel conflict

    Channel conflict is a situation in which channel partners have to compete against one another or the vendor's internal sales department.

  • consultant (consulting)

    A consultant is an experienced individual in a given field who provides expert advice for a fee. Consultants typically work as independent contractors and are hired on a short-term basis. A consultant may also be an employee at a consulting firm.

  • contract delivery date (CDD)

    A contract delivery date (CDD) is the date of delivery required by a contract. CDD is specified on a line item basis.

  • CONUS (continental United States)

    Refers to the continental United States. To state that delivery is CONUS is to say that delivery could be anywhere in the continental U.S.

  • corporate account manager (CAM)

    In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills and a thorough knowledge of the channel.

  • D

    deal forwarding

    Deal forwarding is a process or technology that facilitates the exchange of information about bargains for merchandise... (Continued)

  • deal registration

    Deal registration is a feature of some vendors' channel programs in which a channel partner, often a VAR (value-added reseller) or SI (systems integrator), informs the vendor about a lead and is given priority for it... (Continued)

  • direct market reseller (DMR)

    A direct market reseller (DMR), also known as an e-tailer, is a company that sells directly to consumers online without operating storefront operations of any kind... (Continued)

  • F

    fair and reasonable price

    A fair and reasonable price is the price point for a good or service that is fair to both parties involved in the transaction.

  • Federal Acquisition Regulation (FAR)

    Federal Acquisition Regulation (FAR) is the body of laws that govern the U.S. Federal Government's procurement process. These laws are prepared, issued and maintained under the joint auspices of the Secretary of Defense, the Administrator of General Services Administration (GAO and the Administrator of the National Aeronautics and Space Administration (NASA). Responsibility for maintenance and revision of the FAR is vested jointly in the Defense Acquisition Regulatory Council (DARC) and the Civilian Agency Acquisition Council. (CAAC).

  • freemium

    Freemium is a way of promoting services by offering the basic features at no cost, charging a premium only for supplemental features. The term, which is a combination of the words 'free' and 'premium,' was coined by Jarid Lukin of Alacra in 2006 after venture capitalist Fred Wilson came up with the idea... (Continued)

  • I

    IT reseller

    An IT reseller is an intermediary entity in the distribution channel that purchases software and/or hardware from the manufacturer or some other entity, such as a wholesaler or a distributor, and sells it to consumers.

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